In the lead-up to the scheduled
official release, It Hides In Darkness was listed on various
book-selling websites. My publisher pointed me towards various
affiliate schemes with those outlets.
An affiliate scheme is one where you
direct sales to a particular website and earn a small commission from
any resulting sales. In theory at least, you can be earning both
your royalty from sales and an additional percentage on sales
I signed up for each of them. The
reality however is how do you direct sales to a whole range of
different sales outlets? By experimenting, I found the Amazon
affiliate scheme easiest to work with. Identify the product, press a
button and there it is – the html code to create insert into a
webpage, blog post or whatever, and out comes a nifty little button,
advertising the product and directing traffic to the relevant page at
Amazon. But even Amazon has its quirks. The main Amazon operation is
based in the USA. However the Amazon outlet in the United Kingdom is
a separate operation with its own website. With my novella being
released in the UK, it seems that it would be best to use buttons to
both the main website and the UK operation.
So what do these buttons look like?
Well, here they are:
the US version: the UK version:
How do I use them? I have used them in
blog posts and included links on my webpage. But this is a rather
random approach. What else could or should I do?
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